This certification is appropriate for Sales and Marketing Professionals and Specialists who are interested in becoming Marketing Research Experts.
The candidate should have minimum of 5 years work experience. It is preferable to complete the SMstudy® Certified Marketing Strategy Specialist and study all processes from the SMstudy Guide – Introduction and Marketing Strategy book before applying for the SMstudy® Certified Marketing Research Expert. It is also mandatory to gain 40 mandatory educational hours by attending Marketing Research Expert classroom training provided by a SMstudy approved Authorized Training Partner (A.T.P.) and produce professional recommendation.
YOU WILL RECEIVE
Define Research Problem and Choose Research Design
Data Processing and Data Analysis
Data Interpretation and Reporting
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